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Social media has become the most widely used form of communication in the last decade. Through social media…

Web design: fundamental elements for building a website Author: Joysan Basanta January 7, 2021 Websites have become powerful tools for positioning a company or brand in the digital environment. Currently, they are the main means of visibility for companies, as they are the public face of companies or brands. Web design is crucial to achieving this goal. There are certain tools for building or designing websites. These tools are tailored to each company’s need to become visible in digital environments, so a number of resources must be taken into account to provide content for the website. For example, photo editing software such as Photoshop. It is also recommended to use web design programs that involve typography and others that relate to the distribution of space for page content. For small businesses or brands that are just getting started in the digital environment, we recommend using tools called Content Management Systems or CMS for your website design. These tools help you create and shape websites or web pages more easily and with much more graphic content, such as WordPress, Blogger, Wix, among others. One of the most recommended tools is WordPress. In addition to being very popular among web designers, it is an excellent open-source tool that facilitates the creation of business websites, universities, blogs, educational websites, and also online stores. WordPress is also recommended because it offers a wide variety of themes and plugins that facilitate web design. For all of the above reasons, it is essential to have a website for your business and to know the tools necessary for its design and operation. Today, website design is not an option for companies, but a priority, because websites or web pages are the mechanism for reaching all those potential customers who are on the internet and social media, who need to satisfy their needs and who are looking for solutions to their problems on these sites. FIND OUT MORE ON OUR WEBSITE Recent posts Diseño de página web en Colombia: ¿Por qué empresas de LATAM, EE. UU. y Europa contratan agencias Colombianas? Descubra porqué Colombia se ha convertido en un hub estratégico para construir páginas web bien estructuradas,… Posicionamiento en Google: SEO vs. SEM Deje de adivinar el posicionamiento en Google. Descubra si debe priorizar SEO o SEM con esta guía práctica… Expandir servicios a nuevos mercados no es un juego de suerte: Es ciencia ¿Quieres llevar tu negocio a nuevos mercados? Descubre por qué la estrategia real para escalar tu servicio… Diseño de páginas web a “bajo costo”: CONOCE EL COSTO OCULTO Descubre por qué un diseño de páginas web económico no es una inversión, sino un gasto que te cuesta… Guía de lead nurturing para tu negocio B2B: De emails genéricos a una máquina de ventas Descubre cómo el lead nurturing convierte prospectos fríos en clientes potenciales listos para hablar… ¿Tu pauta digital pierde creatividad y conversión por el uso de la IA? Descubre cómo la IA afecta la pauta digital de tu negocio B2B. ¿Mata la creatividad y la conversión?… Share: Suscribe And find out about our latest publications at no cost

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