Author name: Rodrigo Esteban Mejía Escorcia

Discover how AI affects your B2B business’s digital strategy. Does it kill creativity and conversion? Learn how to use it strategically for real results.

Avoid wasting your budget and start generating real sales with Business Advertising from your very first clicks on Google.

Using the ROI formula, we can identify whether a campaign’s investment is paying off or whether the strategy needs to be changed.

How can I define it? What parameters should I use? Who is right? Who knows how to calculate it? We are going to teach you one of many methodologies, useful whether you are just starting out or already managing keyword campaigns. (meta)

Social media marketing refers to the strategic creation of a new channel of communication with a 100% digital audience.

Discover some reasons why segmenting and understanding your target audience can help you increase your business sales.

Discover how digital advertising can boost your business. Learn strategies for Google Ads, Facebook Ads, and more. Maximize sales and visibility today!

Social media has become the most widely used form of communication in the last decade. Through social media…

Online sales are key for all types of businesses. In the case of Facebook Ads, we will look at some essential recommendations that

Marketing strategies: in recent years, large companies have been incorporating digital marketing actions…